Myprotein and Keventers Join Forces to Bring Butterscotch Bliss to Fitness Enthusiasts

BUSINESS

Indulging in the nostalgic feel of the flavour, Myprotein looks to blend the past with a future stronger version of self

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Myprotein, the world’s No.1 online sports nutrition brand, announced the launch of KeventersButterscotch flavoured whey protein for its Indian customers. The new KeventersButterscotchflavour aims to cater to the fitness community in India, enabling them to attain their individual objectives while savouring a new flavour that embodies nostalgic emotions.

The new Keventers Butterscotch Flavoured Whey Protein celebrates the union of cherished memories and health-conscious choices. The tagline, “Memories in Every Scoop – Relive Sweetness, Healthily!” perfectly encapsulates the essence of this innovative product. Additionally, the guilt-free protein treat boostsan impressive 23 grams of high-quality protein per scoop, this flavourful alternative empowers individuals to meet their nutritional objectives without compromising on taste.

Sanya Chhabra, Regional Marketing Manager, Myprotein Emerging Marketssaid, “We areexcited to introduce the Keventers Butterscotch Flavoured Whey Protein to our Indian customers. Myprotein's collaboration with Keventers underscores a commitment to innovation and customer satisfaction. By combining Myprotein's expertise in sports nutrition with Keventers' legacy of taste, the new whey protein flavour will exemplify a harmonious blend of sensory pleasure and dietary purpose.”

Agastya Dalmia – Founder and CEO, Keventers added, “We're delighted to partner with Myprotein for the launch of Keventers Butterscotch Flavoured Whey Protein in India. This collaboration will beautifully blend the sweetness of nostalgia with the goodness of nutrition, delivering a delightful path towards fitness goals.”

The new Keventers Butterscotch isnow available at <website>.