PAYING TRIBUTE TO 35 YEARS OF GREATNESS, ADIDAS LAUNCHES THE L10NEL M35SI PACK

BUSINESS

 

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 Adidas has recently launched the L10NEL M35SI Pack, celebrating the legendary journey of Lionel Messi. At 35 years old and fresh off having won his first World Cup, ´El Diez´ (Number 10) continues to make history, showing no signs of slowing down. His latest signature boots draw inspiration from the Argentinian magician´s unparalleled playing style which he has honed to perfection throughout his storied career.

 

Boasting a striking orange, black and light blue colourway, the expressive and fluid design taps into Leo´s incredible history in three stripes footwear. It features distinctive graphic elements which will be instantly recognizable to the fans familiar with some of his most iconic adidas boots from the past, including the f50.6, the Messi f50 adizero ´Mirosar 10´, the Messi15, the f50 adizero Messi 370 or the Messi16 Spacedust.

The L10NEL M35SI Pack is the latest chapter of a long line of signature products delivering high performing technology so that football players worldwide can be the best version of themselves. The X Speedportal boot has a soft, durable coated textile or synthetic upper that feature at least 50% recycled content as well as a cushioned midsole that work together for comfortable high-speed play.

Underneath, the boot is built on a chassis to enable optimal changes of direction for players who value a sense of security in their football footwear, especially when they make sharp cuts and movements just as Leo Messi does on the pitch.

The L10NEL M35SI Pack is available to purchase online as of today at https://www.adidas.co.in/lionel_messi and selected retailers. The price range for the collection starts at INR 1,999 & INR 3,999 for apparel and footwear respectively.

 

For further information, visit adidas.com/football